03mobile_HP_Banner_copy.webp

1 | 2

UP TO 40%

NEW LINES ADDED

SHOP SALE
04mobile_HP_Banner_copy.webp

2 | 2

UP TO 40%

NEW LINES ADDED

SHOP SALE

“We enjoy seeing our children look like children”

SUMMER SALE

Cordelia Floral Long Sleeve Blouse in Pink Made with Liberty Fabric (1-12m) BLOUSES from Pepa London US
SALE NEWBORN
The Margot Romper Baby Girl Look Look from Pepa London US
SALE BABY GIRL
Mac_Shot-3-1301_89f4a100-3673-4b85-a87c-28a6df6635f0.webp
SALE BABY BOY
Cordelia Floral Shorts in Pink Made with Liberty Fabric (4-10yrs) SHORTS from Pepa London US
SALE GIRL
The Beige Linen 3 Piece Suit Boy Look Look from Pepa London US
SALE BOY
Margot Hand-Smocked Dress in Red Made with Liberty Fabric (12m-6yrs) DRESSES from Pepa London US
SALE DRESSES

BEST SELLERS

Embroidered Gingham Sleeveless Dress in Blue (12mths-12yrs) Dresses from Pepa London US
SHOP THE ICONS
Embroidered Mariner Collar Short Sleeve Dress in White (12mths-10yrs) DRESSES from Pepa London US
SHOP DRESSES
B7KW1008BEI-Shawl-Neck-Boat-Cardigan-In-Beige-Front.webp
SHOP KNITWEAR
G7SW1141PNK-Long-Sleeve-Ruffle-Detail-Swimsuit-In-Pink-Front.webp
SHOP SWIMWEAR
Baby-Unisex-Open-Toe-Leather-Chunky-Sandals-Shoes-In-Brown-17-24Eu-U3SH0116BRW-Front-PORTRAIT_jpg_2048x2048_9ac3c1cd-ca2c-4d7d-82bd-a16bb8eb74ac.jpg
SHOP SHOES
241005_PepaSS25_SHOT_15_3027.jpg
241005_PepaSS25_SHOT_13_2444.jpg
NEW IN DRESSES
15mobile_HP_Banner_shoes.webp

1 | 1

SHOES

SHOP NOW
SALE
Balloon Intarsia Striped Jumper in Beige (12mths-6yrs) KNITWEAR from Pepa London US
Balloon Intarsia Striped Jumper in Beige (12mths-6yrs) KNITWEAR from Pepa London US
Quick Buy

Add your size to bag

12M
18M
2Y
3Y
4Y
5Y
6Y
Balloon Intarsia Striped Jumper in Beige (12mths-6yrs)
$100.00 USD $150.00 USD
NEW IN
Cherry Motif Crochet Cardigan in Beige (2-10yrs) KNITWEAR from Pepa London US
Cherry Motif Crochet Cardigan in Beige (2-10yrs) KNITWEAR from Pepa London US
Quick Buy

Add your size to bag

2Y
3Y
4Y
5Y
6Y
8Y
10Y
Cherry Motif Crochet Cardigan in Beige (2-10yrs)
$175.00 USD
SALE
Floral Openwork Cotton Cardigan in Pink (2-10yrs) KNITWEAR from Pepa London US
Floral Openwork Cotton Cardigan in Pink (2-10yrs) KNITWEAR from Pepa London US
Quick Buy

Add your size to bag

2Y
3Y
4Y
5Y
6Y
8Y
10Y
Floral Openwork Cotton Cardigan in Pink (2-10yrs)
$80.00 USD $135.00 USD

2 Colours

NEW IN
Striped Crewneck Button Detail Jumper in Blue (12mths-10yrs) Knitwear from Pepa London US
Striped Crewneck Button Detail Jumper in Blue (12mths-10yrs) Knitwear from Pepa London US
Quick Buy

Add your size to bag

12M
18M
2Y
3Y
4Y
5Y
6Y
8Y
10Y
Striped Crewneck Button Detail Jumper in Blue (12mths-10yrs)
$135.00 USD
Shop Knitwear
18mobile_HP_Banner_occasionwear.webp

1 | 1

OCCASION WEAR

SHOP THE EDIT

SHOP THE SUMMER LOOKS

241005_PepaSS25_SHOT_16_3191.jpg
Plain Mao Collar Long Sleeve Shirt in Blue (4-10yrs)
Plain Mao Collar Long Sleeve Shirt in Blue (4-10yrs) SHIRTS from Pepa London US
Plain Mao Collar Long Sleeve Shirt in Blue (4-10yrs) SHIRTS from Pepa London US
Plain Mao Collar Long Sleeve Shirt in Blue (4-10yrs) $105.00 USD
Quick Buy
Audrey Toile Hand Smocked Double Breasted Sleeveless Dress in Pink (12mths-10yrs)
Audrey Toile Hand Smocked Double Breasted Sleeveless Dress in Pink (12mths-10yrs) DRESSES from Pepa London US
Audrey Toile Hand Smocked Double Breasted Sleeveless Dress in Pink (12mths-10yrs) DRESSES from Pepa London US
Audrey Toile Hand Smocked Double Breasted Sleeveless Dress in Pink (12mths-10yrs) $310.00 USD
Quick Buy
Emilia Floral Hand Smocked Ruffle Collar Short Sleeve Dress in Pink (12mths-10yrs)
Emilia Floral Hand Smocked Ruffle Collar Short Sleeve Dress in Pink (12mths-10yrs) DRESSES from Pepa London US
Emilia Floral Hand Smocked Ruffle Collar Short Sleeve Dress in Pink (12mths-10yrs) DRESSES from Pepa London US
Emilia Floral Hand Smocked Ruffle Collar Short Sleeve Dress in Pink (12mths-10yrs) $160.00 USD $290.00 USD
Quick Buy
241005_PepaSS25_SHOT_11_2016.jpg

1 | 1

RESORT 2025

SHOP NOW

THE BLOG

View all
Vintage Sporting Inspirations

Vintage Sporting Inspirations

This season, Pepa London steps onto the pitch with a collection that reimagines classic British sportswear through the wistful lens of vintage childrenswear. Crisp whites, tailored collars, and soft, heritage knits take centre stage, drawing...
Timeless Elegance: Vintage Inspirations at Pepa London

Timeless Elegance: Vintage Inspirations at Pepa London

At Pepa London, we weave vintage inspirations into every piece we create, vintage styles remain relevant in modern fashion with their timeless elegance and nostalgic charm. By celebrating classic craftsmanship, we elicit a sense of...
The Intarsia Striped Whale Jumper, a Pepa London Icon

The Intarsia Striped Whale Jumper, a Pepa London Icon

At Pepa London, we’re proud to create timeless pieces that capture the innocence and joy of childhood - and few styles embody this more than our Whale Intarsia Striped Jumper, famously worn by Prince George....
PEPALONDON_website_icon_easy_return-02.png

EASY RETURNS

PEPALONDON_website_icon_fast_shipping_01.png

EXPRESS SHIPPING

PEPALONDON_website_icon_sustainable_01.png

SUSTAINABLE

PEPALONDON_website_icon_gifting_02.png

GIFTING AVAILABLE

FOLLOW US ON INSTAGRAM

@pepaandcompany #pepalondon